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[App Fridays] What users Likee about this short video making platform with 350M downloads


Reliance Jio propelled inexpensive mobile data packages back in 2016, thus break-dance the inertia in the Indian telecom sector, which opened up a life of opportunities and cleared room for countless OTT and short video material players like TikTok, Vigo, Likee( formerly LIKE ), and Roposo , among others.


Launched in 2017, Likee app by BIGO Technology is a world-wide short-lived video formation programme, and it has emerged as one of the most popular apps in India. A report on the world& apos; s app economy in 2019 by Sensor Tower revealed that Likee is one of the top 10 most downloaded apps of 2019. It became the sixth most popular app across the globe having more than 330 million downloads, with India driving more than half of them. The platform knew a whopping 173 percent year-on-year rise, mainly due to its vogue in India.


Source: Sensor Tower

Likee, with 4.5 aces and more than 100 million downloads on Google Play Store is also the number one’ Top Free’ app under Video Players and Editors category.

We at YourStory explore the app and give you the lowdown. Try before signing up

The Likee app opens up to video streaming instantly, unlike other apps, which, when propelled, first give you to the login or sign-up page. This affords you the option of browsing the app before you create an account. But you would need to log in to follow a customer, like, or announce a video.

The app has regular alternatives like signing up with phone number, social media notes, and Google account but also has an interesting option of’ quick sign on ‘, which mostly lets you create an account without relation it with another report or telephone number. But again, to use purses and deserve payoffs on Likee, you will need to link one account.

Your profile on the app includes metrics like followers, supporters, tier, and viewers on each of your posts.

Content and content creation

The content consider event is great and videos are available on a high resolution. The videos take over the part screen, with no framing, wanting you can upload your content without compromising on the edges. There are not just music and funny videos on the stage, but also influencer-generated streaks on meat investigate, life spoofs, grace gratuities, fitness, etc. The app has hyperlocalised the digital infinite for vernacular consumers with video creation tools.

The home screen has tabs on the top: Popular, Nearby, News, and Live. On the same homepage, you have the video camera icon in the middle of the screen to start obligating your own content.

The app operations swipes pretty well. Similar to TikTok, swipe up to switch to different videos on a particular channel, and swipe right to see the user profile of that particular video.

Video editing tools

Now comes the highlight of the app. Besides the regular alternatives to shoot videos and photos with filters, period, and others, the app also causes you decide the ratio of the video. The app has millions of stickers, and music wizard filters lend music to your videos.


Making a video is easy, so a user does not have to be a pro to create content on Likee. The video editor has many modes, like the’ Supreme’ feature that helps you make an exclusive music video with your photo inserted. There is also a fun feature like Dubsmash where you can lip-sync dialogues, ballads, or any audio excerpt. There are writers such as makeup and micro surgery, same to Snapchat filters. The app likewise tolerates live broadcasting, which is similar to Facebook Live.

The regional twistToday, the growth of digital content consumption is conducted in accordance with neighbourhood content. Various marketplace reports estimate that 65 percentage of video uptake in India come from the rural and remote areas in India, and Likee’s has zoomed its focus on the same.

In India, Likee is available in different Indian lingos like Hindi, Tamil, Marathi, Telugu, Gujarati, Bengali, Kannada, Malayalam, and Punjabi.

Recently, Likee has collaborated with Indus App Bazaar, an alternative Android-based app store focused on localisation. Considered India’s third largest indigenous app accumulation, it has more than 60 million active consumers from the metro as well as smaller cities and villages in India.

Rewards and money

Similar to TikTok, Likee also operates expeditions on the pulpit that allow users to earn remunerations, which eventually help in earning money via the scaffold. Some of the favourite expeditions on the programme are #IAMINDIAN, #Likeedreams, #KillTheChill, #HudHudDabanggChallenge. Interestingly, Likee won the Guinness World Record for creating the” largest online video recording of parties brandishing a pennant in India” during its’ No matter where I am, #IAMINDIAN’ campaign. The safarus identified more than one lakh Indians participating to celebrate India’s 73 rd Independence Day.

The verdictThe app is fun to explore, peculiarly while forming videos, and we admit that it can be quite addicting. We repute the ease of use does the ruse, as with only a few taps you can create videos. The stage& apos; s intuitive design and simple-to-use video making and editing implements determined Likee apart. The music filters, special effects, mane colour, 4D outcome, and’ superpowers’ are some of our favourite tools on the app.

You can create and save videos and paintings on your phone, or discuss the matter on the scaffold as content authors, just like on Vigo, TikTok, Roposo, and others. The app can also be used to simply edit videos and photos.

Likee& apos; s esteem is merely set to rise in the coming months as smartphone usage increases in non-metros in India.

( Edited by Evelyn Ratnakumar)

contentAlso Read[ App Fridays] Why Google has named Ablo the best app of 2019

Read more: yourstory.com

How Ola ensures its drivers are not poached

BENGALURU: Driver on ride-hailing platform Ola have spiked 7-10% in seven metro cities, after the homegrown aggregator flattened out revamped standardised committees to keep motorists active during peak hours, two parties instantly in the know of the matter told ET.The new payout design, with an average take rate of 20% for the company, applies drivers a more predictable and transparent view of earnings as well as indictments on tolls, taxes , commissions and parking. ET first reported Ola’s revamped incentive formation on January 6. An Ola spokesperson fortified the brand-new committees structure.Retaining operators has been a tough task for both Ola and adversary Uber as falling incentives have led to lower earnings. The refurbished payout is Ola’s strongest push in two years to keep drivers on its slope, they said. “It too strategically comes at a time when Uber has moved its focus towards productive emergence globally, rendering Ola the leeway to strengthen its presence in its home marketplace, ” an investor in the company said. Uber has not visibly changed its incentives, moves told ET. “Ola’s earnings organize for partners is designed to maximise revenue and encourage highest quality of service and availability on the programme, in a sustainable pattern …, ” the Ola spokesperson said.Both Ola and Uber continue to fight for customer pocketbooks but preserving the supplying of drivers consistent has been their biggest concern. “At a season when vehicle ownership is falling, buyers are willing to pay more for predictable afford during peak hours, ” a person closely moving the mobility space said. “The key to this business is keeping active driver give with motivations under check, ” he added.An Ola driver dashboard of a junket in Bengaluru that ET accessed showed that the company billed the regional commissions of about 20% on the charge, 5% in taxes, as well as a consumer service fee of 5.5% for its in-app entertainment Ola Play. Rides to the airport have an additional parking charge which is deducted from earnings, while Ola recoups charge blames.

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“Over the last three months, a lot of bottoms-up research and demand-supply mapping work has been done to frame these structures in such a way that, on average, Ola deters its give pace at 20 -2 2 %. Drivers, more, consider cost in being active on the stage at the right time, ” the second person mentioned earlier who is familiar with the developments said.The revised design is not expected to hurt its path towards profitability, he included. “Balancing expansion with profitability is where the power of platform comes into play, ” the Ola investor excerpted earlier in the story said. Ola has other patterns to make money for riders, including its membership program Ola Select, in-ride entertainment Ola Play and financial services. It also has a strong presence in the corporate segment and high-pitched perimeter occupations like outstation and self-drive.Ola’s decision to rejig its incentives organize comes at a time when antagonist Uber has sold its loss-making food delivery unit in India to Zomato and is expected to ramp up focus on its core ride-hailing business.“We forever ensure sustainable earnings the chance for our driver-partners … These diets are dynamic, as is our business model, ” an Uber spokesperson said.

Read more: economictimes.indiatimes.com

10 Lesser-Known Startups Who Proudly Represented M’sia In International Pitch Competitions

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Pitching competitors are one way for aspiring inventors and startups to kickstart their businesses and can be a way for existing startups to accelerate their business growth.

As they’re competitors, there’s no doubt that there will be winners and losers. Nonetheless, even if a startup doesn’t win, the fact that they got through the application process can be allowed to stand on stage and lurch their proposals is pretty impressive.

Even more impressive is if they’re one of the lesser-known startups in the stage who managed to pitch on an international stage. So, with Merdeka nearing, we’d like to highlight 10 lesser-known Malaysian startups who sloped in international competitions, with some of them becoming finalists and winners.

The startups below are listed alphabetically, and we’ll be giving introductory summaries on what the fuck is do and what tournaments they sloped in.

1. EasyLaw

EasyLaw is a law portable app startup that aims to determine the law accessible via engineering. It offers a law cost and stamp duty calculator to advocates and property investors that are adequate to realise hassle-free auctions and acquire agreements( SPAs) and loan agreements.

CreditImage Credit: EasyLaw

Representing Malaysia, they pitched and earned in the Singapore Venture Day Pitch Slam during TechLaw.Fest in 2018 which led to them qualifying to compete against regional champions from North and Latin american countries and Europe in the Global Legal Tech Venture Day.

2. Favoriot

Favoriot is a startup that volunteers IoT solutions by providing companionships with an IoT platform, tools and services. They not only help IoT makes come up with brand-new and inventive IoT answers, but they likewise have a Crowdsensing Management Platform( CMP) where stakeholders can leverage the collected data to build smarter operations.

Free Traffic GeneratorImage Credit: Favoriot

In 2019, they pitched at TaqwaTech Pitch Pit organised by Gobi Partners Venture Capital. The event was for startups to offer products and services for Muslim buyers( B2C ), jobs( B2B) and communities around the world, and it also presented the opportunity to win funding of up to US$ 1 million.

3. HomeCrowd

HomeCrowd is a startup with a goal to assist millennials buy their homes of hand-picked by offering alternative financing in the form of peer-to-peer lending. They leverage on engineerings like online crowdfunding, large-scale data and machine learning to reduce the cost of borrowing.

How To Make Money Online DailyImage Credit: HomeCrowd

This year they were one of 2 Malaysian startups to be in the top 30 of Techsauce Global Summit 2019 ’s Startup Pitch Championships where US $110,000 was up for the winner’s taking.

4. HostAStay

HostAStay is a startup in the travel industry that was established to aid property owners in converting their vacant owneds into income-generating assets by giving them support hassle-free homestay knows for guests.

How To Make Money Online Fast And FreeImage Credit: HostAStay

The startup was shortlisted to pitch at RISE 2019 in Hong Kong against 60 other travel-tech startups from across the globe, and it emerged as a finalist.

5. Klean

Malaysian startup Klean developed a Reverse Vending Machine that acquires empty-bellied polyethylene terephthalate( PET) or plastic bottles and aluminium cans and prepares them for recycling. In exchange for donating, donors are able to obtain many monetary honors that help bring about recycling.

internet marketingFounder Nick Boden on the far right/ Image Credit: The Duke of York FB

At Pitch @Palace ASEAN 2018, Klean departed up against 17 other startups from Malaysia, Thailand, Indonesia, Singapore, Myanmar and Vietnam and won the audience vote. Pitch @Palace was founded by The Duke of York in 2014 in an initiative to provide an acceleration platform for entrepreneurs.

6. LeadinHealth

This Malaysian startup has an app called Walnut Wellness that helps corporate works move and improve their health. This is so that corporates can save money on healthcare affirms cost and improve hire productivity.

internet marketing adsImage Credit: LeadinHealth

In 2017, LeadinHealth was the alone Malaysian and exclusively foreign startup to emerge as a finalist in Hong Kong’s She Loves Tech world-wide startup contender. This challenger showcases the relationship between tech tends, entrepreneurship, innovation and potential opportunities be established for women.

7. Senang

Senang is an policy scaffold that offers insurance to low-pitched and middle-income Malaysians who operate micro-enterprises. The coverage can cost as low-grade as RM1 and buyers can be insured for precisely a single day of the week. The coverage can be issued immediately and on-the-go with Senang’s API technology.

internet marketing affiliateImage Credit: Senang

The fintech company sloped at the United People Capital Development Fund( UNCDF) ’s B40 Challenge curriculum in 2019, and won the chance to work with the UNCDF for over three and a half month to develop and refine their solutions.

8. Simple Motion

Simple Motion is a startup that bring out an app called ClicknCare which acts as a healthcare stage for migrant various regions of the world. Its objective is to easily connect migrants to healthcare professionals from their home country thus solving the issue of expression hindrances in healthcare.

internet marketing articlesImage Credit: Innovation-Driven Entrepreneurship( IDE) Center

They were also one of the startups that pitched at Pitch @Palace ASEAN 2018 together with Klean.

9. Softinn internet marketing basicsImage Credit: Softinn

Softinn is a friendlines technology firm that offers e-commerce solutions and property management systems for store inns. In 2017, they won the Startup of the Year awarding at WIT Startup Pitch in Tokyo for their cloud-based hotel reservation system.

10. Wangi Lai PLT

Wangi Lai is a startup from Kuching, Sarawak that provides IoT answers and invented the BAWA Cane which is a clip-on IoT manoeuvre for white-hot canes used by the visually impaired. This manoeuvre helps empower the users in mobility and navigation as it abuses an IoT sensor to help them better perceive their environment.

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They sloped at Selangor International Pitch 2018 and came in second place between two Taiwanese startups, producing dwelling a money loot of RM50, 000.


We immensely appreciate these local startups for developing new and innovative solutions to address gaps in the different sectors of national societies and industries while representing Malaysia on international stages.

They’re proof that Malaysians are worthy antagonists to our often larger and better-funded international competitors, and we’re glad to highlight them( no matter how briefly) to introduce them to our readers.

Also Read That Mattress Ad You Saw With People Backflipping On It? Here Are Some Real-Life Tests.

Featured Image Credit: HostAStay/ LeadinHealth/ Wangi Lai

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