4 Ways to Craft Content that Earns Your Audience’s Attention

4 Ways to Craft Content that Earns Your Audience’s Attention




About four years ago, I wrote about the idea of “Content Shock” — and maybe I was a tiny bit snarky about it. “Content Shock” is Mark Schaefer’s term for the point when there’s so much content published every day that we’re all drowning in it — and content stops working. I stand by my
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